Emma Watson Features in New Lancôme ‘Rouge in Live’ Campaign

The star of the recently concluded Harry Potter series of films, Emma Watson is now the new face of cosmetic giants Lancôme's new make-up line. This follows the success of her role as ambassador for the brand's Tresor Midnight Rose fragrance.

The range of lipsticks - Rouge in Live - is scheduled to be launched in February and will comprise 24 different shades.

Watson, 21, known for her character - Hermione Granger - in the Harry Potter franchise, has grown, almost in front of the world's eyes, from a shy and young girl to an elegant fashionista; a fact evident by her being much in-demand with luxury and fashion brands across the world.

The actress, who is currently studying at Oxford, has already featured in a number of fashion campaigns, for the likes of Chanel and Burberry. In addition, she is also known for her glamorous red carpet appearances in couture gowns.

It would, therefore, be hardly surprising should this young woman turn out to be the next big diva in the global fashion industry.

A preview of the new Lancôme campaign has been released... a black-and-white image of Watson, with splashes of color across the screen.

Take a look at Watson's many campaign visuals for Lancôme below: