Facebook Hires Ex-NBC Anchor Campbell Brown To Lead News Partnerships Team
Facebook has hired Campbell Brown, a former NBC News correspondent to lead its news partnerships team.
In the newly-created position, Ms. Brown will “help news organizations and journalists work more closely and more effectively with Facebook,” Brown wrote on her Facebook page on Friday. The social network believes she can help with fake news, relations with media companies and other issues the company is facing.
CEO Mark Zuckerberg recently said “we are a tech company, not a media company.” However, in a Facebook Live chat with COO Sheryl Sandberg, he acknowledged that “Facebook is a new kind of platform…it’s not a traditional media company. You know, we build technology and we feel responsible for how it’s used.”
In the past few months, Facebook has received criticism for saying the presidential election to favor Donal Trump. Zuckerberg denied those claims, but has since acknowledged that fake news on Facebook is a problem. Facebook recently unveiled a plan to let users fact-check articles posted on the service in partnerships with ABC News, Snopes.com, FacCheck.org and PolitiFact.
Ms. Brown has acknowledged that Facebook has played a “Major part” in the “massive transformation” of the news business. Facebook told the The New York Times, Brown won’t be acting as an editor-in-chief, though thats what some people in the media want.
Ms. Brown wrote on her Facebook page, “Being given the chance to work on these complex issues with an industry full of people I care so much about is thrilling for me. I am really looking forward to joining this team, and can’t wait to get started. Happy New Year!”
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