Recording artist Anderson Paak attends the Grammy Gift Lounge during the 59th Grammy Awards at Staples Center on Feb. 11, 2017, in Los Angeles.Araya Diaz/WireImage
Distinctive Assets, the Los Angeles entertainment marketing company credited with launching the promotional craze of celebrity swag nearly two decades ago, once again produced the official talent gift bags and backstage gift lounge for the 59th annual Grammy Awards at the Staples Center.
The legendary show’s presenters and performers were treated to fabulous thank you gifts in acknowledgment and appreciation of their participation.
“It is a true honor to be even a very small part of music’s biggest night for so many years now,” Distinctive Assets’ founder Lash Fary said. “Just as the Grammys themselves are the gold standard in the music industry, the Grammy Gift Lounge has become the benchmark by which all other talent gifting experiences are measured.”
Distinctive Assets was once again joined by seasoned event producer Pam Morrison who oversaw all elements of lounge design and set up while The Rey3 Collection provided the décor and creative vision (along with mohair pillows and custom furniture design services). Turntable Junkies’ DJ Spark was also on site spinning tracks and gifting her She-J services for guests’ private parties.
The Grammy Gift Bag included items from American Heart Association-CPR Anytime, Bangarang, BeBibs, Betty Jane Candies, Blue Diamond Almonds, Bright Midnight, ChapStick, Chubby Chipmunk Hand-Dipped Chocolates, Crayola, Crystal Hills Organics, Curlee Girlee, D’Amore’s Famous Pizza, Golden Door, Green Gorilla, Healing Saint, Hercules Beard Co., Hydroxycut Platinum, In Season Beauty, i-water, Lady Amber’s Reviews, Medice, Mood & Co., MuscleTech Nitro-Tech Crunch Bars, Music Connection, Namira Monaco, Nike, Old Spice, Park and Buzz, People Magazine, PHIZZ, PonyDry, Reloved, Rest-Rite Sleep Positioner, Revision Skincare, Slimware, Splitting the Arrow, SweetCheeks, True Brit London and Woosh Beauty.
Guests attending the official Grammy celebration took home a sporty-themed goodie bag that includes Blue Diamond Almonds, MuscleTech Nitro-Tech Crunch Bars, ChapStick, Soylent Nutritional Drink and specialty golf and tennis accessories.
Launch the slideshow above to see the other gifts the celebs picked up at the event.
Diana Gordon (aka Wynter Gordon) checked out Trespass performance based casual wear at the Grammy Gift Lounge.Lily Lawrence/WireImageActress Elisabeth Rohm (right) posed with Tools by Gina founder Gina Rivera and picked up he brand's Pure BioGen Complex Shampoo, Conditioner and Hair Spray.Araya Diaz/WireImageLisa Loeb (left) checked out the The Lauren Ashtyn Collection Volume Extension Hair Topper and Crown Extensions at the Grammy Backstage Gift Lounge. Araya Diaz/WireImageCarla Morrison (right) picked Oxygenetix breathable foundation and Oxygenated moisturizer at the Grammy Backstage Gift Lounge. Araya Diaz/WireImageAston Merrygold tried out Blue Nun 24K Gold Sparkling Wine at the Grammy Backstage Gift Lounge. Lily Lawrence/WireImageJesse Johnson (center) took home an Oomi Smart Home Kit at the Grammy Backstage Gift Lounge.Lily Lawrence/WireImageJohn Travolta (left) check out the FXP Hula Hoop Fitness products at the Grammy Backstage Gift Lounge.Araya Diaz/WireImageAnderson Paak picked up assorted gifts from truth (in partnership with Cotopaxi) to inspire individuals to join the movement to end smoking for good. Araya Diaz/WireImageJimmy King checked out the latest and greatest games (including Toilet Trouble) from Hasbro Gaming. Lily Lawrence/WireImageRapper and DJ Gnash (right) posed with the Mujyoan Okawa 1536 collapsible tea room at the Grammy Backstage Gift Lounge at The Staples Center in Los Angeles. Vivien Killilea/WireImageSinger Louis Price (right) of The Temptations checked out the interior designs the Rey3 Design Collaborative at the Grammy Gift Lounge at the Staples Center.Phillip Faraone/WireImageSinger Maya (right) checked out Grossé Japan award-winning costume jewelry at the Grammys Backstage Gift Lounge at the Staples Center.Lily Lawrence/WireImage"Orange Is The New Black" star Julie Lake tasted the sweets of Gold Leaf Gourmet five-star dessert kits at the Grammy Backstage Gift Lounge at the Staples Center. Lily Lawrence/WireImageChloe Bailey (left) and Halle Bailey of the music duo Chloe x Halle checked out the adorable UniversiTee Box care packages.Lily Lawrence/WireImageActress Fay Hauser (center) picked up a Dalgomi Dmask Good Night Snail Mask, Good Night Collagen Mask and Face Up Mask at the Grammy Backstage Gift Lounge. Lily Lawrence/WireImageFootball players Michael Rector (right) and Dylan Donahue tried out MTG's abs Fit Gel Sheets and facial fitness products at the Grammy Backstage Gift Lounge at the Staples Center. Phillip Faraone/WireImageMaragret Cho (right) checked out Tunka Art original art, which is partnered with a music track at the Grammy Backstage Gift Lounge at the Staples Center in Los AngelesAraya Diaz/WireImageSinger Scott Hoying (right) tried out the Trtl Travel Pillow at the Grammy Backstage Gift Lounge at the Staples Center in Los Angeles. Lily Lawrence/WireImageChanel Banks (left) checked out MBG’s Medi LED Hydro Mist and Medi Hydro at the Grammy Backstage Gift Lounge at the Staples Center.Araya Diaz/WireImage
