Apple Rainbow Logo Up For Auction: Original Signs From Cupertino Headquarters To Be Sold This June
Some lucky collector will soon own a piece of Apple history.
According to a report by the Verge on Monday, Bonhams, a London auction house, has listed two of Apple Inc.’s (NASDAQ:AAPL) original office-exterior signs of the "rainbow Apple" logo as part of a June 2 auction. The two signs, removed from the tech giant's Cupertino, Calif., headquarters in 1997 and given to a longtime employee, are expected to fetch anywhere between $10,000 and $15,000, according to Bonhams' website.
Apple used the famous rainbow-striped logo from 1977 until 1998, but that wasn’t the company's first logo.
Apple's original name, some might recall, was Apple Computer Inc., and its original 1976 logo depicted Sir Isaac Newton sitting under an apple tree in a monochromatic illustration.
However, that version didn’t last for long. Soon after, Steve Jobs commissioned Rob Janoff to design the “rainbow apple” logo, which was unveiled in 1977. It would continue to be used until the logo redesign in 1998, featuring a translucent Apple. Different versions of the logo surfaced over the years, including monochromatic, aqua and chrome versions.
These signs depicting Apple’s iconic logo from decades ago is expected to attract all types of collectors.
“One of the reasons the signs have such value is that they will appeal to collectors from several different angles: pure design, the history of technology and business history,” Bonhams director of fine books and manuscripts, Christina Geiger, said in an email to International Business Times.
According to the auction description, one sign measures 46 x 49 x 1.5 inches and the other, 33.5 x 36 x 6 inches, with the larger one made of stiff foam and the smaller of fiberglass backed with metal.
If you’re an Apple enthusiast or collector of modern history with about $12,000 to spare, you’ll have a chance to bid on the signs on June 4.
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