Chef Anne Burrell Brings Cheetos Pop-Up Shop To NYC
A new Cheetos restaurant is underway in New York City with help from Food Network chef Anne Burrell, according to reports. The Spotted Cheetah, an obvious reference to Cheetos mascot Chester Cheetah, is slated to whip up Cheetos-inspired dishes when it opens between Aug. 15-17 as NYC Restaurant Week comes to a close.
Fans of the Frito Lay brand have cultivated their own versions of Cheetos-inspired foods for the digital web, including DIY Mac'n Cheetos and Hot Cheetos Tacos. However, The Spotted Cheetah will be the first-ever restaurant that will reimagine the way Cheetos can be prepared, with dishes that include fried green tomatoes breaded with a white cheddar Cheetos crust and Cheetos mix-ups crusted Chicken Milanese.
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In a press release, Burrell proclaimed her excitement for cultivating unique recipes centering around the popular cheese-flavored chip.
"As a long-time Cheetos fan, I'm thrilled to join forces with a snack brand that is truly an iconic American staple. I had so much fun curating this specially crafted, one-of-a-kind menu for the first Cheetos restaurant – I can't wait to see guests' reactions!"
The three-course menu at the 211 W. Broadway location features items between $8 to $22. The 11 Cheetos-inspired dishes will also boast popular Cheetos flavors: Cheesy, Flamin' Hot, Cheddar Jalapeño, Flamin' Hot Limón and others.
The restaurant's menu will bring familiar food items to a Cheetos dust finish. Cheetos Crusted Fried Pickles with Creamy Ranch, Flamin’ Hot Limón Chicken Tacos, Cheetos Meatballs and Cheetos Sweetos Crusted Cheesecake are a few of the items slated to hit the menu. Pictures of what fans can expect from the restaurant's original recipes can be found here.
Joining the wait list is the only way to nab a table at The Spotted Cheetah, as reservations are no longer available.
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"Our fans have inspired us with their creativity and playfulness. We’ve seen their love for Cheetos exhibited through innovative dishes, desserts and beverages, which motivated us to create a restaurant that would bring a full Cheetos culinary experience to life," Ryan Matiyow, senior director of marketing for Frito-Lay, said in a press release. "The Spotted Cheetah is a fun and delicious way for Cheetos to celebrate a variety of favorite flavors in an upscale and playful culinary setting that will wow our guests."
Burrell, 47, has worked with some of the top restaurants in New York City. Her trademark spiky blond hair may be familiar to television audiences who have seen her appear on Food Network’s "Iron Chef America" and as a judge on "Beat Bobby Flay."
While Cheetos may not be a restaurant staple yet, Burrell's creation could change that. Devoted Cheetos fans are on board for the journey, with several individuals taking to social media to show their support.
Free Beacon's Executive Editor Sonny Bunch shared his excitement for The Spotted Cheetah on Twitter, saying, "Things I want to do before I die in a nuclear explosion: 1. Visit the Cheetos restaurant. End of list. I've lived a full life."
Another user tweeted, "none of my friends wanna go to the cheetos pop-up restaurant with me next week and i've never felt so betrayed."
A third user wrote in a tweet, "A Cheetos-themed restaurant is opening in New York City this weekend. I already have a reservation. It's about them using Cheetos."
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