Cisco, Haier Take Aim at Chinese Home Networking
Cisco Systems Inc said on Tuesday that it will cooperate with the Haier Group, China's largest manufacturer of household appliances, to build networking systems for home and individual users, as well as expanding the Chinese and international markets.
The companies will also share best practices in areas such as investments and financial management controls, according to a statement released by Cisco.
We believe it is necessary to take advantage of Cisco's business practices as a model for efficient international expansion, particularly in areas like customer service that rely heavily on networked information technology, said Zhang Ruimin, CEO of Haier.
Haier, based in Qingdao of Shandong province, the world's fourth largest household appliances manufacturer and one of China's Top 100 IT companies, is seeking to build its brand name abroad.
Haier earned global revenues of 107.5 billion yuan ( US 14.2 billion), increasing 8.6 percent from the previous year.
Cisco, the San Jose, California-based networking giant, hopes it can leverage its experience building routers and Internet back-end systems to help both companies become more competitive in the Chinese market .
At the same time, we will deepen our commitment to the market for home and individual users, to provide personalized and innovative networking experiences for consumers, said Thomas Lam, the president of Cisco China.
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