Colorful umbrellas are seen in a restaurant as tourists enjoy a beach in the island of Phuket in Thailand
Colorful umbrellas are seen in a restaurant as tourists enjoy a beach in the island of Phuket in Thailand January 19, 2023. Reuters

Hitting the white sand beaches and eating mango sticky rice and seafood, Chinese tourists are returning to Thailand for their first trips abroad since China ended its strict COVID-19 curbs and reopened its borders.

"Because of the pandemic, we hadn't been out of China for three years," said tourist and business owner Kiki Hu, 28, in Krabi on Thailand's southwest coast. "Now that we can leave and come here for holiday. I feel so happy and emotional".

With China celebrating the Lunar New Year, Asia's tourist hotspots have been bracing for the return of Chinese tourists, who spent $255 billion a year globally before the pandemic. Countries from Thailand to Japan had depended on China as their largest source of foreign visitors.

Beijing in December abruptly dropped some of the toughest COVID restrictions on earth, which had battered the world's second-biggest economy.

Business owner Yoyo Chen, 32, from Yiwu in central China, said returning to Thailand felt like coming home.

"I'm here to eat seafood. Previously, when I was here, I ate mango sticky rice, which was delicious. Back in China I kept thinking about the mango sticky rice here. I'm looking forward to the food, as well as visiting the beaches," Chen said.

"Getting visas is very convenient now. The tourism industry is more developed here, there are lots of fun activities and cuisine, and the Thai people are very hospitable," she said.

The Chinese return was welcomed by businesses, despite some wariness about a huge spike in COVID infections in China after Beijing ended its zero-COVID policy.

"We're glad that China finally allows their people to travel. At the moment, we've received some bookings through March," said Woranuch Maungtong, 44, manager of Tip-Top Destination on the resort island of Phuket, which provides daily speed boats to nearby islands.

China's reopening raises hopes for the return of Chinese visitors, who accounted for nearly a third of Thailand's 40 million foreign tourist arrivals in pre-pandemic 2019.

The Thai government is expecting at least five million Chinese tourist arrivals this year, with some 300,000 coming in the first quarter.

Lunar New Year celebrations in Phuket
People gather at a Taoist temple to celebrate the Lunar New Year in Phuket, Thailand January 22, 2023. Reuters
Lunar New Year celebration at China Town in Bangkok
People pose for a photo in front of lantern decorations on Lunar New Year's Eve at China Town in Bangkok, Thailand January 21, 2023. Reuters
Tourists visit Wat Arun temple in Bangkok
Tourists visit Wat Arun temple in Bangkok, Thailand January 18, 2023. Reuters