Donald Trump Super Bowl Ad: 'Late Strategy Change' Could Not Be Accommodated By Fox

As audiences tuned in on Sunday night to see the Kansas City Chiefs beat the San Francisco 49ers 30-21 in Super Bowl LIV, they were also introduced to a new set of commercials during the 2020 game. However, a report suggests that President Donald Trump and his team were unexpectedly forced to change their Super Bowl plan.

According to Adweek, Trump's re-election campaign had "a late strategy change." Initially, they had reportedly planned to run a 60-second Super Bowl ad, but opted to instead split it into two 30-second spots (which cost $5.6 million each). Therefore, the first 30-second campaign promo, which featured Alice Johnson, was the only television appearance that the former "Apprentice" star made during the highly-anticipated game. In 2018, Johnson was granted clemency after being sentenced to life in prison for a nonviolent drug offense. The clip can be seen below.

Reportedly, the POTUS and his staff had also planned on airing another 30-second commercial during Super Bowl LIV, but it ultimately did not air until after the game had ended.

It has been said that the late decision to split the 60-second spot into two separate commercials could not be accommodated by Fox, which led to the second clip being shown after the game's conclusion. It remains unclear whether President Trump initially took out 60 seconds of advertising to match potential 2020 candidate Mike Bloomberg, as he announced a month ago that he had also intended to buy that amount of ad time.

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Aside from the aforementioned issue that Trump allegedly faced surrounding his newest advertisements, the POTUS has also continued to stay in the news in recent months leading up to the 2020 presidential election. Not only has he reportedly been threatened with legal action due to a specific decision he made at campaign rallies, but he also received harsh criticism from a "Saturday Night Live" star. In contrast, he was shown unexpected support at the 62nd annual Grammy Awards this year.