'The Feels': K-Pop Group Twice Debuts On Billboard Hot 100

After BTS and Blackpink, another K-pop group, Twice, is making waves overseas after making its debut on Billboard's Hot 100.

Twice's first English single, "The Feels," was released on Oct. 1 and is the girl group's first attempt to win the international market. The track is Twice's first song to rank in Billboard's Hot 100. It is at No. 83.

"The Feels" is still at No. 1 on YouTube among the most-watched music videos in the world this week. The son has had more than 64 million views since it premiered on the platform.

Adhering to Twice's group concept, the music video paints a colorful and youthful vibe, which tells the story of young girls enjoying the prom. The girls sing, "Uh, I'm so curious /'Bout ya boy, wanna keep it cool /But I know everytime you moveGot me frozen, I Get so shy, it's obvious (Yeah, yeah) / Catching feels like butterflies/If I say what's on my mind/Would I hit bullseye? (Woo) / Shoot! I'm ready, aim and fire (Fire!)."

Twice had previously released English versions of its Korean songs "More & More" and "I Can't Stop Me." "The Feels" is the K-pop group's first full English single since its debut in 2015 and is a part of their third full album, "Formula of Love: O+T=<3." The music album is set to drop in November.

The track also debuted at No. 5 on Billboard's Digital Songs Sales chart this week, making Twice the second K-pop girl group to land a spot in the top 5 following Blackpink, Soompi reported. Blackpink's 2020 hits "How You Like That" and "Ice Cream" (the group's collaborative cut with Selena Gomez) were previously in the top 5 on Billboard's Digital Songs sales chart.

"The Feels" is also at No. 10 on the Global Excl. U.S. chart, with 50.9 million streams and 8,800 sold copies beyond the U.S., according to Billboard. The track also entered the U.K. Top 100 singles chart at No. 80. It also debuted at No. 16 on the U.K. Official Independent Singles Chart Top 50, according to AllKpop.

Thanks to the group's huge fanbase, Twice's first foray into the international market was successful despite one of its members' temporary absence due to mental health issues. Jeongyeon is taking a break from her schedule as she is experiencing "panic and psychological anxiety," JYP Entertainment said in a statement posted on the official fan page of the group in August.