Google Android Co-Creator's Essential Teases Reveal For May 30

Essential, the company created by Google Android co-founder Andy Rubin, will likely reveal its flagship smartphone May 30.

The company teased the news on Twitter Thursday:

Read: Google Android Creator To Launch New Smartphone

While Essential hasn’t confirmed what the focus of its May 30 event will be, the company has repeatedly teased its smartphone in the past. In March, Rubin previously posted a photo of an unnamed smartphone in his hands. The upper right-hand corner of the phone features Android’s familiar clock and status icons and Alphabet executive chairman Eric Schmidt later confirmed that the smartphone would run Google Android.

Few details have been confirmed about the Essential smartphone, but past reports suggest it’ll be a flagship phone for the fledgling company. In April, benchmarks for a potential test model of the phone appeared online that hinted at its possible specifications. Internally, the test model touted a 2,560 x 1,312-pixel display that falls in line with other top-end smartphones like the LG G6. The test model also included a Snapdragon 835 processor, along with a 12-megapixel rear-facing camera and a 7-megapixel front-facing camera.

In January, a Bloomberg report previously highlighted details about the phone and Essential. Essential is reportedly aiming to launch the phone this year at a price range of around $650. The smartphone will also have a proprietary power connector that could be used to provide modular-like add-ons like Google’s short-lived Project Ara smartphone.

The Essential phone is intended to go against premium smartphones like iPhone 7 and Google Pixel, but the smartphone could potentially be the centerpiece of a larger Essential-branded product family. The company is reportedly also designing devices intended for the smart home market and also listed tablets and accessories as other potential areas of focus in its patent application.

Read: Benchmark Reveals Specs For Andy Rubin's Essential Smartphone

Rubin joined Google in 2005 and helped guide Android into its current position as a major smartphone market leader. After leaving in 2014, Rubin started the incubator Playground Global before launching Essential earlier this year.