iOS 11 Features: Update Will Push Original Video Content With Revamped Music App

iOS 11 will come with a new Music app that better showcases Apple original video content, Bloomberg reported Thursday.

In an interview, Apple executive Jimmy Iovine said Apple is “building a very decent slate” for a music streaming service.

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The “new edition” of the Music app will work to direct users to original content. The tech giant could release as many as 10 original shows and documentaries, including will.i.am’s Planet of the Apps and Carpool Karaoke, by the end of 2017. Apple is apparently also working on documentaries about hip-hop labels Bad Boy Records and Cash Money Records and another about music impresario Clive Davis.

Iovine said he is focused on music-related video, including a possible sequel to R. Kelly’s Trapped in the Closet, a rap opera, and has discussed possible ideas with Brian Grazer, the producer of Fox’s Empire and Genius, and with director J.J. Abrams. Iodine has also met with Warner Bros. Television about creating a show based on the life of Dr. Dre.

"Apple Music is nowhere near complete in my head," Iodine said in the interview. However, he also clarified Apple Music will “grow slowly” but will move deliberately.

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The iOS 11 update is expected to be released when Apple reveals its latest iPhone lineup, which will include the much-anticipated iPhone 8, in September. Fans could get a glimpse of what the update will include at the June Worldwide Developers Conference 2017 in San Jose, California.