Krispy Kreme Cancels Talk Like A Pirate Day 2017 Free Doughnut Day

Get ready for a day full of swashbuckling adventure, just don’t expect Krispy Kreme to participate. Tuesday, Sept. 19 marks annual Talk Like a Pirate Day, but unfortunately for those celebrating and looking to get their annual free doughnut from Krispy Kreme, that’s not an option in 2017.

Krispy Kreme has announced its not participating in its usual Talk Like a Pirate Day freebie promotion and we’ve got the lowdown as to why.

Krispy Kreme announced on Twitter on Monday that the free doughnut promotion will not be in effect on Tuesday. In past years, customers who talked like a pirate would be given a free traditional glazed treat and those who dressed like a pirate would be gifted a dozen free doughnuts.

“As a company we’re not repeating TLAPDay this year,” the company wrote to one customer. “Ahoy! Talk Like a Pirate Day is still a holiday & you can still have fun dressing up. However, we will not be giving away doughnuts for it,” the company stated in another tweet.

As expected, fans for the annual freebie event were not pleased, but the company has stated they’re still encouraging patrons to dress up for the occasion. “Please bring your friends, parents, grandparents and kids to dress up,” reads another official tweet. “We love costumes and fun with the family.”

Krispy Kreme’s famous pirate-themed doughnuts are also not listed on the company’s online menu. They company is currently promoting its Pumpkin Spice Cake and Reeses Peanut Butter doughnuts.

Krispy Kreme did not immediately return International Business Times’ request for comment.

So why did Krispy Kreme pull out of the promotion this year? According to the chain, it was because other events took precedent. The Desert Dispatch reported that Sarah Roof, a corporate communications coordinate for Krispy Kreme, said the company “will not be participating in Pirate Day this year” because the company had other events planned.

Krispy Kreme has advised those upset about the lack of Pirate Day celebrations to enroll in their Krispy Kreme Rewards program to earn more doughnut freebies. Enrolling in the program, which customers can download for free on the App and Google Play store, allows them to earn points towards food and beverages with every purchase. “Loyalty has never been so sweet!” the app touts.

Advantages of the app include earning points towards free doughnuts and beverages, exclusive offers and benefits and a free gift on your birthday. The app also allows doughnuts lovers to be alerted when a location nearest to th em has just created fresh doughnuts.

To ease the pain of this year’s cancelled Talk Like a Pirate Day, those who enroll will be happy to know new customers can earn a free “welcome” Original Glazed doughnut when they sign up.

Krispy Kreme is currently running a Panthers promotion. When the North Carolina-based NFL team scores, “you score.” The promotion gives Krispy Kreme Rewards members points to use towards free doughnuts and coffee every time the team scores. The points will be loaded into reward member’s accounts 48 hours after game day.

How do you feel about Krispy Kreme canceling their Talk Like a Pirate Day this year? Sound off in the comments section below!