Oreo Celebrates 100 Years: Set Your Inner Kid Loose
Everyone's favorite Nabisco cookies, the Oreo, turned 100 on Tuesday. The iconic cookie has stood the test of time, surviving two World Wars, the Great Depression, the Cold War and Middle East turmoil and has remained a favorite treat for generations.
The cookie was first created by Nabisco in 1912 in a factory in the Chelsea section of Manhattan in New York City. In the United States, the original cookie only sold for 25 cents a pound in novelty cans, said Food Time Line. In 1952, the modern cookie design was created to include both the Nabisco and Oreo logos on the cookie. While there have been variations, such as lemon Oreos, and vanilla Oreos, but the classic Oreo has generally remained the same.
In today's hectic world, people have more responsibilities and pressures than ever before, said John Ghingo, Senior Director for OREO Global, according to Business Wire. Despite this, the simple act of enjoying an OREO cookie and glass of milk continues to speak to a universal, human truth: inside all of us, whether grown-up or still growing, there's a kid that deserves to be set free every once in a while.
In a statement, Oreo said it will be holding celebrations around the world. In the United States, Oreo will hold several flash birthday parties including a concert in Los Angeles and in Washington D.C. In China, fans will be able to watch a grand fireworks show at the iconic Shanghai Bund in honor of the 100th birthday. In Indonesia, children and adults alike will be able to have fun in specially designed Oreo park. Canadians will have their fun in the Toronto Eaton Centre, while Venezuelans will be breaking Oreo piñatas. And Oreo hopes to bring together the Middle East with at Riyadh, Jeddah, Dammam and Dubai for party games and birthday cake.
But at 100 years old, the cookie only has one wish for the world: to slowdown and relax. The Oreo is asking all 8 billion residents of Earth to put down their cellphone, laptops and electronic devices. Take a moment to celebrate the timeless treat and take a break from the hustle and bustle of everyday life.
Is it our imagination or is the world moving too fast? For 100 years, we've worked to make life a little less hectic, a little more carefree, wrote Oreo on its Facebook page.
A recent survey conducted by the Global Spirit of Childhood Report, which was in part sponsored by Oreo, revealed that a majority of parents believe children are growing up too quickly. The survey also showed that parents think it is import for children to just be kids.
On the Oreo birthday website and the Facebook page, Oreo is tracking their favorite Oreo moments wit the Million Moments Meter.
This year, Oreo invites you to celebrate with us and set your inner kid loose, wrote Oreo. Let's all take a break and share 1 million moments right here together. Let's make every moment count!
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