Rhor
RHOR

Modern times have witnessed a significant rise in content creators catering to every niche and interest imaginable. They utilize social media and online platforms to share their creativity, expertise, and passions with the world. The surge in content creation has changed entertainment and media consumption and paved the way for new avenues for entrepreneurship and self-expression.

For instance, platforms like YouTube, TikTok, Instagram, and Twitch have provided content creators with the tools and infrastructure to reach millions of viewers. The options to monetize content (i.e., through ad revenue, sponsorships, merchandise sales, etc.) have even turned content creation into a viable career path.

There are numerous opportunities for content creators. However, it's significant to note that accompanying those opportunities are multiple challenges. Take content theft and plagiarism, for example. Unauthorized reproduction and distribution of content have become increasingly rampant. Although copyright laws exist to protect creators' intellectual property, independent creators without access to legal resources might find it challenging to navigate digital rights management.

The problem is that creators often find their work repurposed or outright stolen without proper attribution or compensation. This leads to financial losses and, at the same time, loss of trust with their audience. Another issue worth highlighting is that when it comes to the contractual relationship between creators and platforms, favor is typically skewed toward the latter. Content creators frequently encounter vague terms of service agreements and algorithms that dictate visibility and monetization, leaving them vulnerable.

Demar Fabumi, otherwise known as Bounty Hunter D, is a well-known content creator who has experienced these issues firsthand. Demar was initially an entrepreneur with a car dealership and a security company. He eventually pursued bounty hunting despite already achieving success in his entrepreneurial endeavors. This shift set the foundation for his venture as a content creator.

"At first, I was hesitant to share my personal life on a public platform, but my wife encouraged me to do so. She saw the potential of me connecting with more people by sharing my experiences as a bounty hunter," Demar shares.

Demar immediately attracted attention on YouTube. His channel ACTION ADVENTURES WITH D now has over 700 million viewers and counting. His charisma, authenticity, and thrilling content were an instant hit with viewers, bringing him to online fame. However, with popularity comes unexpected challenges, particularly regarding content protection and monetization.

His videos are immensely popular, but Demar found himself troubled by the piracy and unauthorized use of his content across various social media platforms. "I would just see clips and snippets of my video reposted without my consent. They garner millions of views, but I don't receive proper compensation," he remarks.

This issue of content theft denies Demar the monetization opportunities for his work. Not only that, but it also diminishes the value of his creative pursuits. "I do appreciate the people who want to share my work, but the lack of mechanisms to protect us, creators, from being compensated for our efforts is becoming a persisting issue," Demar asserts.

Demar took matters into his own hands to address this problem by developing Real-Time High-Quality Online Reels (RHOR), a subscription-based platform designed to provide exclusive content, available on multiple streaming networks, including Roku, Apple TV, iPhone, Android, and Fire TV, among others. It aligns with the content creator's efforts to maintain his creative autonomy and escape the constraints imposed by existing media platforms.

Demar acknowledges that these platforms offer mechanisms for reporting copyright infringement, but he found them inadequate. Therefore, he introduces a unique approach to bridging the gap. RHOR serves as a platform to showcase his work as an executive producer of hit programs like "Get Booted," "Redneck Repo," "MF You Got Served," and "The Big Sexy's of Orlando", and many more, without fear of piracy or unauthorized distribution.

In other words, through the app, Demar can incentivize his audience to subscribe and support his work directly, bypassing the issues of content theft and monetization challenges present on most mainstream social media platforms. Moreover, RHOR enables Demar to connect with a more engaged and loyal audience. After all, RHOR subscribers can access premium content not available elsewhere.

RHOR emerges as a groundbreaking initiative that protects the work of content creators like Demar, all while showcasing their content on their terms where they'll be fairly compensated for their efforts. The platform holds immense potential to address issues like content theft and monetization challenges as it grows and welcomes more creators.