SMARTPHONE

Apple: A $153-Billion Brand Worth Fighting For

Apple now has the world’s most valuable corporate brand, valued at $153.3 billion, according to a BrandZ report. This puts the value of the brand at a little under half of the entire worth of Apple Inc’s $320-billion market capitalization.

Wave to pay chipmaker hires IPO banks: sources

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Inside Secure, a chipmaker hoping to benefit from technology that allows shoppers to buy goods with the wave of a smartphone, has hired two banks for a Paris flotation, people familiar with the matter said.
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Intel's new chip tech may drive mobile push

Intel Corp on Wednesday took the wraps off next-generation technology that crams more transistors onto microchips, hoping it will help the chipmaker catch up in a red-hot tablet and smartphone market.
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Intel unveils Ivy Bridge technology in mobile push

Intel Corp introduced a manufacturing process that crams more transistors onto silicon chips, a technology that will help it catch up in the red-hot tablet and smartphone market, the chipmaker said on Wednesday.
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RIM launches new BlackBerry Bold smartphone

Research In Motion showed off a new version of its BlackBerry Bold phone with upgraded software on Monday, aiming to regain its stride after last week's profit warning and other recent stumbles.
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RIM shares slide as product delays hurt outlook

Shares of Research In Motion Ltd fell 12 percent in pre-market trade on Friday, a day after the Blackberry maker slashed its first-quarter outlook as product delays hurt sales in the United States and Latin America.

Apple hubris risks customer loyalty: analyst

The delayed reaction and mangled response from Apple over its privacy breaches follows a pattern of failed PR practices by the company, experts content, putting its brand in serious risk.

Apple's Privacy Crisis: 'What Fire?'

The delay in responding to privacy breaches is only making the situation worse for Apple, experts contend, with the handling of it more akin to a toy-factory rather than a business.
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RIM cuts Q1 earnings and revenue forecast

Research In Motion cuts its earnings outlook for the current quarter on Thursday, saying it expects to ship fewer BlackBerry smartphones but maintained its robust full-year guidance.
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RIM cuts Q1 forecasts

Research In Motion slashed its earnings outlook for the current quarter by 11 percent on Thursday, saying it expects to ship fewer and cheaper BlackBerry smartphones.
White iPhone

White Apple iPhone sells out in Asia

The wait for the white-colored iPhone 4 has officially ended as Apple's anticipated smartphone hit shelves today, but those hoping to snag one later may be out of luck.

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