EA Releases NBA Live 07
Electronic Arts, the worlds largest video game maker, released the latest iteration of its popular basketball game franchise, NBA Live 07, for American consumers on Tuesday.
Microsoft Unveils Global Advertising Strategy
Microsoft will unveil a new unified advertising strategy on Monday with the launch of Microsoft Digital Advertising Solutions.
Xbox 360 HD-DVD to Launch Nov.22 in Japan
Microsoft's external high-definition DVD player for Xbox 360 console will use the HD-DVD format and will be released on Nov. 22 in Japan, the software maker said on Wednesday during a media briefing at the Tokyo Game Show 2006.
Microsoft to Bring Platinum Hits to Xbox 360
Microsoft's Xbox 360 gaming console will get a line of budget-priced software, the company announced today, following the precedent established by Sony's Playstation, as well as the previous Xbox console.
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Sony, Microsoft Face Off at Video Game Show
At the biggest video game show of the year, Sony, which has dominated the console market with its PlayStation 2, must show gamers reason to wait six more months for its PS3, even though Microsoft's next-generation Xbox 360 already sits temptingly on stores shelves.
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