Target Store Changes: More Options With Drive-Up And Pickup Shopping, Extended Store Hours, And More

As Target (TGT) continues to serve customers during the coronavirus pandemic, the retailer has made some changes to its services that are designed to give more options to consumers while keeping them safe from the virus.

The company will roll out more robust order pickup and drive-up services that now include fresh and frozen grocery items at 400 stores by the end of the month. By the holidays, Target said it will have fresh and frozen groceries available at 1,500 stores for pickup and drive-up options.

Target will offer 750 products from its produce, dairy, bakery, meat, and frozen departments, adding to its more than 250,000 items already available for pickup and drive-up service.

The company will continue to offer orders in a few hours and drive-up service in less than two minutes without any contact. Both services are free and do not require a membership or minimum order charge.

“The speed and convenience of our fulfillment options are unmatched across the country, and they’ve become even more critical for our guests searching for easy and safe ways to shop during the pandemic,” John Mulligan, Target’s chief operating officer, said in a statement.

“By adding fresh grocery to the pickup services our guests already love, we’re giving them even more reasons to shop at Target. During a time when even more people are looking for different ways to get the items they need, we’ll continue to invest in making Target the easiest and safest place to shop.”

Target has also extended its store hours to now close at 10 p.m. across most locations.

The company continues to offer its dedicated shopping hours for vulnerable customers for the first hour that stores are open on Tuesdays and Wednesdays. The dedicated shopping hours apply to those over 65, pregnant woman, and individuals most susceptible to contracting the coronavirus.

During its dedicated shopping hours, the pharmacy will be open, but product limitations will still apply.

Target stock was trading at $118.93 per share at 2:31 p.m. EDT, down $0.79 from 0.66%.