Tinder Rolls Out Looping Video Feature Worldwide

Anyone looking for love, friendship or a short-lived summer fling using one of the world’s most popular dating apps is in for a treat. Tinder announced that its recently tested looping video feature would roll out to all users in several countries starting Thursday.

In other words, be prepared to see a lot more motion on the average Tinder profile.

The feature is called Tinder Loops. As its name implies, it is a way for users to put together short, looping videos on their profiles in lieu of the typical still images that have been a mainstay on the dating app since its inception. Tinder announced Loops back in April in a company blog post, but at the time, they were only available in Canada and Sweden.

As of Thursday, Tinder Loops are available to iOS users in most major markets, according to TechCrunch. The feature is reminiscent of Instagram’s Boomerang feature, which allows users to create short videos that loop back and forth. Tinder’s version allows for two-second-long loops that can be placed on a profile in the same slot a still photo used to take up.

“You can be flirty, you can be fun, but no matter what, be you,” Tinder’s blog post said back in April. “And be quick about it, because everyone who’s anyone will be showing off their moves.”

A slight caveat to the whole thing is that the Tinder app itself will not be able to create videos. Instead, users will have to shoot a video using their iOS camera and upload it into Tinder, where they will then be able to create loops. Tinder, out of the goodness of its heart, also made another major change to accommodate loops.

According to TechCrunch, Tinder profiles now have space for nine photos instead of six. That means anyone with a full stack of photos can add loops without losing anything, or just add more photos if they dislike videos. Loops apparently contributed to increased matches and conversations lengths in test markets, for what that is worth.

Tinder remains one of the most popular dating apps around for singles. Its paid subscriber count went up substantially in 2017, with parent company Match Group Inc. reporting $379 million in revenue.