ELON MUSK

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Elon Musk evidently continues to call the shots at freshly rebranded Twitter despite hiring an ad industry executive to replace him as chief executive

Elon Musk Puts His 'X' On Twitter

Since buying Twitter, Elon Musk has made significant changes to the company as well as the app itself, from charging for features to killing off the bird logo. Musk earlier said the company was "Going with (a) minimalist art deco" logo, and that "X.com now points to twitter.com."
Twitter, whose name is a play on the sound of birds chattering, has used the avian branding since early in its 2006 launch

Twitter To Be Renamed X, Get New Logo

Late on Sunday night, Elon Musk changed his profile picture to the company's new interim logo -- a white X on a black background -- and changed his Twitter bio to "X.com". Musk said the company was "Going with (a) minimalist art deco" logo, and that "X.com now points to twitter.com."
Twitter, whose name is a play on the sound of birds chattering, has used the avian branding since early in its 2006 launch

Musk Hints Twitter's Bird Branding Could Be Replaced

Twitter owner Elon Musk hinted late Saturday night that he may ditch the social media network's blue cartoon bird branding -- and soon -- for an edgier logo based on an "everything app" he has long alluded to called only X. "Soon we shall bid adieu to the twitter brand and, gradually, all the birds," he tweeted around midnight, implying an end to the imagery from where the very word "tweet" stems.

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