Howard schultz

Starbucks Corp., believing the gloomy market in the U.S. will hamper its sales, reduced its earnings forecast for the second quarter and full year on Wednesday.

In an bid to furbish its slowing U.S. business, Starbucks launched its new everyday brew of coffee called Pike Place Roast on Tuesday, and will hand out free samples for the first 30 minutes they serve the blend.

Starbucks Corp. is cutting 600 posts, with its headquarters in Seattle taking the bulk of the reduction, in an effort to revive the struggling coffee chain.

Is the Starbucks formula the ticket for restaurant chains to take their brands national? More than one startup in the food industry is modeling itself after the successful coffee group.

Starbucks Corp., the world's largest chain of coffee shops, ousted Chief Executive Officer Jim Donald on Monday and brought former CEO and Chairman Howard Schultz to the post after reporting its worst-ever annual performance and competition from fast-food rivals such as McDonald's.

Starbucks Corp. Chairman Howard Schultz on Friday predicted a shortage of gourmet coffee beans as coffee drinkers across the globe develop more sophisticated tastes.

Is this the start of the latte recession? The company implies that customers may be cutting back on that extra Frappucino.