KEY POINTS

  • "The Try Guys" said it was "just as shocking" for them to hear about the workplace affair
  • A formal review was conducted with employment and corporate lawyers, and HR and PR
  • A father of two, Fulmer had built a brand around being the loving and dedicated "wife guy"

"The Try Guys" released a short statement about Ned Fulmer being axed from their Youtube channel and future collaborations a week after announcing the news on Instagram.

In light of the rumors and speculation surrounding Fulmer and his "consensual workplace relationship," Eugene Lee Yang, Keith Habersberger and Zach Kornfield addressed the matter in a video titled "What Happened" released Monday.

Speaking directly to their fans, Habersberger, Kornfield, and Yang revealed how they found out about Fulmer's affair with an employee, and that the news was "just as shocking to us as all of this has been for you this week."

Talking about how they learned of the affair, Habersberger said, "On Labor Day weekend, multiple fans alerted us that they had seen Ned and an employee engaging in public romantic behavior. We reached out to check on that employee. Ned confirmed the reports, and since confirmed that this had been going on for some time, which was obviously very shocking to us, and we just want you to know that we had no idea this was going on."

Fulmer's admission triggered a three-week process of getting to the bottom of what had been going on in their company, Yang revealed, adding that a formal review was conducted looping in employment and corporate lawyers, as well as the HR and PR.

"From the jump, we were acutely aware of just how contrary this to the values of the company we've built, and those of everyone who works here," Yang said, adding that they refused to "sweep things under the rug."

It was also revealed that as the review was ongoing, the 35-year-old was being edited out of videos and removed from all merchandise, specials, and workplace activities during that time.

While they did not share any details of the review, Habersberger said that as Fulmer had "engaged in conduct unbecoming of our team," the three submitted a written consent on Sept. 16 approving his dismissal as manager and an employee from Second Try LLC.

It was also revealed that they chose not to rush the announcement of Fulmer's ouster as there was a family at the center of the incident. They also said the decision didn't come easy, as firing Fulmer meant not only losing a colleague but also a friend.

A father of two, Fulmer built a brand persona as the loving and dedicated "wife guy," and is married to Ariel, who also appeared in quite a few videos on "The Try Guys" Youtube channel along with the partners of Yang, Habersberger and Kornfeld as one of the "Try Wives."

"I don't know if we'll ever be able to fully articulate the pain we feel at this moment. "It's hard to re-watch old videos that we love and are proud of," Kornfeld said. "I'm sure many of you feel the same way. It's weird. We're sorry that this ever happened."

Following Fulmer's removal from the Youtube channel, which has almost 8 million subscribers, the company's editors are working on creatively editing him out of their content.

Formerly employed by Buzzfeed, "The Try Guys" rose to fame in 2014 after creating the video titled "Guys Try on Ladies' Underwear for the First Time" which racked up over 22 million views.

On Sept. 26, Fulmer found himself at the center of a cheating scandal after rumors swirled around in fan communities that he was having an affair with "The Try Guys" producer Alex Herring.

After days of speculation, the rest of the group issued a statement confirming that Fulmer was no longer with "The Try Guys." Fulmer himself released an explosive statement shortly afterward, confirming the affair and apologizing to his wife for what he described as "a consensual workplace relationship."

The Try Guys
The Try Guys photo banner. Try Guys/ Facebook