TweetDeck Paid Subscription: Twitter Considering Enhanced Membership Options

Twitter may roll out paid subscription to power users, which will include brands and organizations. The micro-blogging website surveyed a small selection of its users about the idea Thursday, in order "to assess the interest in a new, more enhanced version of TweetDeck," according to various media reports.

Users of the social media platform tweeted screenshots of the survey along with the pictures of what the new Twitter version may look like. The images show the enhanced version may have new analytics, breaking news alerts, along with information about what the user’s followers are tweeting about.

According to a recent email sent by Twitter to select users, asking if they'd be willing to pay for a "more advanced TweetDeck experience," the advanced features will be limited to the TweetDeck, an acquisition Twitter made for $40 million in 2011.

"We regularly conduct user research to gather feedback about people’s Twitter experience and to better inform our product investment decisions, and we're exploring several ways to make TweetDeck even more valuable for professionals,” BBC reported Thursday, quoting a company statement.

In the email that the company sent to selected users, it also described how the tool would work.

"This premium tool set will provide valuable viewing, posting, and signaling tools like alerts, trends and activity analysis, advanced analytics, and composing and posting tools all in one customizable dashboard. It will be designed to make it easier than ever to keep up with multiple interests, grow your audience, and see even more great content and information in real-time,” the mail said.

If Twitter rolls out the premium account services, it will compete with the likes of HootSuite, among others, who have a loyal premium user base for several years. A subscription model could help the micro-blogging website to add a new stream to its revenue, which has been declining lately.