Twitter Launches Live 360-Degree Videos On Apple TV App
Twitter launched its streaming app on the Apple TV last fall, and the platform is now introducing 360-degree videos for users with the device.
The social media platform announced Wednesday its Apple TV app now supports live 360-degree video streaming and is also adding Periscope Global Map, which allows users to find all types of 360 clips around the world.
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“Watch more of what’s happening with live 360 video and the @PeriscopeCo Global Map! Update to the latest Twitter app on Apple TV,” Twitter said.
You can pick a live 360-degree video by going through the world map, and you can use your Siri remote to navigate the clip. The play/pause button on the Siri remote lets you choose where in the world you want to look for videos and lets you zoom in and out of countries, continents, wherever.
Twitter is ahead of other platforms, including Facebook and YouTube when it comes to live 360-degree video apps on the Apple TV. However, Google isn’t far behind.
Read: Google I/O 2017: Android TV Will Soon Have Updated UI, Assistant & 360-Degree Videos
Google announced at the I/O conference last week the YouTube app will support 360-degree videos on TV. The update will launch on Android TV devices first, followed by YouTube apps for the Xbox One, PlayStation 4 and 4K smart TVs from Samsung and LG (2017 models). Those who watch 360-degree videos on game consoles will be able to navigate by moving the joysticks. People who watch the clips on smart TVs will be able to use the arrow keys on their remote controls.
The company also announced at the I/O conference it will add shared rooms for virtual reality YouTube videos for Daydream 2.0 later this year. Shared rooms for YouTube VR will allow users to watch 360-degree videos with their friends. Daydream 2.0 will also include an update that transfers what the user is viewing on a VR headset to a TV via Chromecast.
Twitter’s move comes after the company’s recent push for live content. The social media platform announced earlier this month it partnered with Bloomberg TV for news content on the site. The company also announced partnerships with BuzzFeed, Live Nation, the WNBA and others.
Twitter has previously live streamed events, including a previous partnership with Bloomberg for the 2016 presidential debates. In March, Twitter announced it was teaming up with ESL and DreamHack to bring eSports tournaments and other live content to the platform. The company said it would live stream more than 15 events and 1,500 hours of live content for ESL One, Intel Extreme Masters and DreamHack Tournaments.
The platform also planned to live stream National Football League content through a $50 million, one-year deal for the rights to 10 Thursday Night Football games. However, Amazon beat out Twitter, Facebook and Youtube for the deal.
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