Victoria Beckham For Target: Where And When To Buy Limited-Edition Collection

We are nearing the day that Target shoppers, Spice Girls fans and Victoria Beckham brand lovers have long awaited – the new Victoria Beckham for Target collection will be hitting stores Sunday.

That's when The highly anticipated collaboration collection, which was first announced last October, will become available in Target stores and online.

Shoppers were likely already well-acquainted with the spring collection’s offerings after Target released an early preview of the collection’s lookbook last month. The collection will feature more than 200 pieces of apparel and accessories for both kids and women, from sundresses to patterned tops and rompers. The collection marks Beckham’s first official try at childrenswear, and the pieces will also be available in plus-sizes.

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Beckham has two labels, including Victoria Beckham, the celebrity’s ready-to-wear line, and Victoria, her accessibly priced brand.

“Designing for children is something I’ve wanted to do for a long time, so I was incredibly excited to be able to incorporate childrenswear into this collection,” the mom of four told Target last fall when news of the announcement dropped. In addition to trying her hand at kids’ apparel, the designer and former performer wanted to expand her audience.

“For a while now, I have been thinking how great it would be to work on clothes for a customer that either doesn’t want to pay or cant’ pay designer prices. I loved the idea of opening the brand up to a wider audience and being able to share my vision with a broader customer base.”

The collection will launch online and in Target store locations across the country, and the pieces will range from $6 to $70. Considering the hype and the success of Target’s major collaboration collections in years past, plan your shopping strategy accordingly. The collection will only be available from April 9 through April 30, 2017 – or while supplies last.