Wal-Mart’s Sam's Club to leverage Wi-Fi for shopping
By November, Sam's Club stores across US will be offering Wi-Fi to enable its customers to compare prices online through their smartphones, according to a report from the Wal-Mart Stores Inc.
To facilitate this, Sam’s Club has partnered with AT&T, which will enable its associates to demonstrate new IPTV’s (internet TV’s) as well as other internet connected devices in real time, the report said.
Nearly 500 retail warehouse clubs operated by Wal-Mart will be incorporating this service, the report said.
The new facility is aimed at giving the members of Sam’s Club a big picture of how the applications such Vudu video streaming, Facebook, Pandora or others will look at home by using Wi-Fi-ready Internet TV.
According to the report, the retailer is the first to offer Internet TV live demos for its customers. Besides, many large-screen TV makers will be showcasing their 3-D TVs in the Sam's Club stores across US.
“Our members are early adopters of technology and electronics, and we’re excited to deliver an improved experience in our clubs,” said Brian Cornell, president and CEO, Sam’s Club.
“This investment in connectivity allows us to showcase the high quality brands we offer in a new engaging way, provide an enhanced level of service and brings to life our promise to our members of Savings Made Simple,” he added.
Sam’s Club also announced a smartphone application for iPhone, BlackBerry and Android platforms to enable customers to access to online shopping information easily.
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