Warner Bros. Opens 4,000 Sq Ft Harry Potter Store at Harrods

The eagerly-anticipated Harry Potter Shop finally opened, in Harrods on Oct. 24. The pop-up shop will remain open till January, 2012.

Tipped to be one of London's ultimate Christmas shopping destinations, the shop will attempt to impress fans and critics with enchanting displays of replicas, collectibles, toys and games. Over 4,000 square feet has been transformed, with a real-life Diagon Alley, showcasing original props and costumes from the films, including Hogwarts school uniforms, Hermione's dresses and the sword of Gryffindor.

As the most successful film franchise in cinema history, Harry Potter enjoys loyal and dedicated fans around the world, said Josh Berger, President and Managing Director of Warner Bros. Entertainment UK.

We're delighted to have partnered with Harrods to create a unique shopping experience that not only captures the essence of the Harry Potter phenomenon, but one that showcases an incredible range of products that will make beloved fans of the series proud, he added.

Apart from costumes and games, visitors will also be able to take their pictures at the Great Hall and get a special preview of the Warner Bros. studio tour London - The Making of Harry Potter in advance of the official opening in March 2012.