WGC launches special gold coins in Dubai market

Dubai Multi Commodities Centre (DMCC) and the World Gold Council (WGC) have launched The Palm edition of the prestigious 'Visions of Dubai' (VoD) gold coin series. The coin features the image of His Highness Sheikh Mohammed Bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, on the front and The Palm Jumeirah, one of Dubai's iconic landmarks, on the reverse.

Crafted under strict supervision, DMCC assures the quality of these unique collectibles, which have been especially designed to represent Dubai, reflecting the emirate's position as an important hub for gold in the Middle East region.

In the new economic era, the Visions of Dubai coins form a practical, strategic investment opportunity, coming in various sizes.

Ahmed Bin Sulayem, Executive Chairman, DMCC, said, The Visions of Dubai - Palm edition gold coins have been created to commemorate the innovative spirit of the emirate of Dubai, and the world-class landmarks that have been established. The Visions of Dubai series is a true celebration of Dubai's status as the 'City of Gold'.

The coins, which carry DMCC's stamp of quality and authenticity, present a wise investment opportunity, a memorable gift, and a cherished collector's item, Ahmed added.

Made of 24-karat (999.9) gold and supported by the World Gold Council, the VoD coins are produced by Emirates Gold Refinery DMCC, which is accredited by Dubai Good Delivery; a standard developed by DMCC that has improved tradability and distribution of small gold bars and has enhanced the reputation of approved refineries.

Ajay Mitra, Managing Director of the World Gold Council in India, the Middle East and Turkey said: The WGC has been working hard through numerous initiatives to develop gold demand in the region and Dubai in particular. We consistently strive to create enduring value for all stakeholders, and through our collaboration with the DMCC and the launch of this gold coin, consumers are provided with a practical, long-term investment opportunity.

The 24-karat VoD gold coins come in four sizes: 1oz (34 g), ½ oz (17 g), ¼ oz (8.5 g) and 1/10 oz (3.4 g). Made entirely of pure gold, the quality of the coin is unparalleled, further retaining its value over a long period of time.

The coins are sold through Dubai Duty Free and leading gold retailers including Siroya Jewellers LLC, Joy Alukkas Group, Mahallati Jewellery and Popley Jewellers. The coins are also being promoted by DMCC through an extensive range of creative marketing activities and promotions.