Technology truly shines when it addresses societal challenges and humanity's broader issues. According to Gartner research, the business value of blockchain is projected to soar to $3.1 trillion by 2030. This suggests that blockchain innovation will likely remain at the forefront of positive change for years to come. One project that aspires to achieve this is PLANET.

What is PLANET? A Blockchain for Good
What is PLANET? A Blockchain for Good Platform Aiming To Solve Tomorrow's Challenges Pixabay

Project PLANET: Vision for a better earth

Situated at the nexus of innovation and conservation, PLANET is dedicated to tackling climate change, safeguarding endangered ecosystems and forging a sustainable, inclusive and equitable future. The guiding framework for the PLANET movement is the United Nations' 17 Sustainable Development Goals (SDGs).

Blockchain as the cornerstone of the movement

PLANET firmly believes that blockchain can play a pivotal role in realizing its goals. This conviction is rooted in blockchain's intrinsic focus on community, trust, and immutability—attributes that PLANET regards as the key to enhancing transparency and community engagement.

PLANET draws global attention to specific environmental causes endorsed by celebrities, leveraging the influence of Greatest of All Time (GOATs) superstars and their communities to devise solutions for these causes.

PLANET is reimagining celebrity interactions in the realm of Web 3.0. Instead of relying on fleeting sponsorships, PLANET establishes enduring partnerships, making celebrities integral stakeholders in its ecosystem. This long-term strategy generates value for the PLANET ecosystem, its holders and the environmental causes it supports.

A sustainable ecosystem

PLANET has unveiled a sustainable ecosystem designed to disrupt the $300 billion green tech industry. Departing from the conventional model of short-term funding and grants prevalent in sustainability projects, PLANET has introduced a $100 million annual revenue protocol. This protocol will fuel ecosystem expansion and drive the sustainability initiatives championed by celebrity partners.

The revenue streams for PLANET stem from celebrity-backed Real World Assets (RWAs) offered for a limited initial sale to the community in both fiat and cryptocurrency; digital Mystery Boxes featuring unique random attributes; and exclusive NFTs minted in collaboration with leading NFT platforms.

These revenue streams are augmented by state-of-the-art AI and quantitative trading methodologies, delivering substantial returns for the PLANET protocol. This approach strikes a balance between commercial viability and sustainability through the PLANET Ecosystem Fund. This fund invests in programs, ventures and startups aligned with PLANET's values.

Community engagement lies at the heart of PLANET. The PLANET DAO establishes an inclusive and democratic governance platform, involving $PLANET holders in crucial decisions related to ecosystem growth and actively engaging them in shaping the movement's future.

$PLANET holders also reap rewards through buyback and burn mechanisms, along with income distribution strategies, ensuring their contributions to PLANET's mission are acknowledged. They also gain access to complimentary mystery box raffles, NFT whitelists and more.

Strong governance

Transparency and governance are foundational principles for PLANET. The project has undergone an audit by the blockchain security pioneer Certik, earning high marks for fundamental health, operational resilience, governance strength and community trust. To ensure complete transparency, PLANET renounced its contract upon launch, guaranteeing that no user, including the project team, possesses special privileges.

Messi believes in PLANET's cause

PLANET's aspirations have captured the attention of notable figures, including global superstar Lionel Messi. His numerous Instagram posts strongly suggest a collaboration with PLANET. Messi's ''PLANET'' posts have garnered millions of views and likes worldwide, eliciting a flood of comments from followers. Furthermore, his team at InterMiami CF has shared Messi's posts, tagging PLANET, thus solidifying the connection.

By harnessing the influence of celebrities in tandem with cutting-edge technology, blockchain transparency, and global communities of fans and $PLANET holders, the PLANET movement demonstrates that a better future is attainable and rewarding through the power of blockchain.