10-Year-Old Toy Entrepreneur Is Set To Retire At 15 With Millions In Earnings

Early retirement is on the horizon for a 10-year-old Australian toy and accessories entrepreneur, which is only a dream for many of us.

At 10, when most children grapple with pre-algebraic concepts, Pixie Curtis is helming a business worth millions. Curtis’s mother and PR expert Roxy Jacenko started the widely popular business, Pixie’s Bows, in 2011 for her daughter.

In May 2021, she introduced Pixie’s Fidgets that sells trending toys. In the first month, she sold more than $200,000 worth of products. Both the businesses are part of Pixie’s Pixs, a successful toys, goodies and games range approved by Pixie and sold online, News.com.au reported.

Curtis’s ventures are estimated to earn her a whopping $21 million in the next decade. Jacenko said at the pace the business was going, Curtis "can retire at 15."

"What is the most exciting thing for me is the entrepreneurial spirit that she has at such a young age," said Jacenko, according to the New York Post. Jacenko said watching her daughter’s drive and business acumen has been the "most rewarding" part.

"I never had it, although it was drummed into me that I had to succeed. When I was 14, I got a job at McDonald’s because that’s what you did back in my day," Jacenko said, news.com reported. "So, I guess to me the biggest thing is her drive as an entrepreneur. Yes, I’ve enabled it, but she’s still got it, which is for me the most rewarding part."

Curtis promotes her business on Instagram to her almost 90k followers. While Jacenko runs the day-to-day operation of the business, Curtis along with her brother Hunter, 7, plays a huge role in the company's buying decisions and orders packaging.

"I’m super proud of her and her brother. Pixie’s idea to add fidgets and sensory toys to her bow business, which many people said wouldn’t be popular, has been a huge success," Jacenko told news.com.au.

Curtis plans to use her earnings to treat her mother with luxurious gifts and vacations.

"I’m going to get her some new clothes because she has no good clothes at all," she said, the New York Post reported. "I also want to get her some real hair because she desperately needs hair extensions."