Black Friday 2017 Ads Release Dates: When Will Walmart, Best Buy, Target Deals Leak?
Some Black Friday 2017 ads have already leaked but when will Walmart, Best Buy, Target and other retailers reveal theirs? We’ve got the best predictions for when leaked ads will release and Black Friday 2017 deals will begin, here.
With Black Friday 2017 less than a month away consumers are already searching the web for leaked ads and sales papers from major retailers like Walmart, Best Buy and Target. While five retailers have already leaked the very first Black Friday 2017 ads online, most of the sales ads people are really hoping to see have yet to appear. Based on evidence from years past, however, early Black Friday 2017 ad releases are likely right around the corner.
UPDATE: Target's Black Friday 2017 Ad released November 6, 2017. Check it out here.
UPDATE 2: Best Buy's Black Friday 2017 Ad released November 8, 2017. Check it out here.
To help you stay abreast of when the hottest deals and sales of the season will begin, International Business Times spoke to Phil Dengler, co-founder of BestBlackFriday.com, a website dedicated to all things Black Friday. Dengler did an in-depth analysis of past Black Friday ad release dates and created estimates of when we might expect to see sales ads leak for various popular retailers. Check out his predictions below.
When Will Walmart, Best Buy And Target Black Friday 2017 Ads Come Out?
In the past, Walmart, Target and Best Buy were among some of the earliest retailers to begin their Black Friday deals and sales – some of them before official ads were even released. While we expect these retailers to begin some form of holiday deals and sales around Nov. 1, the official Black Friday 2017 sales ads could appear as early as the first week of November.
"Black Friday comes a bit earlier this year than last year," Dengler told IBT. "In 2016, Black Friday fell on Nov. 25. For 2017, Black Friday will fall on Nov. 24. While it is only a difference of a day, every single one matters when stores are attempting to promote their holiday sales. Additionally, a few of the important ad leak dates from previous years are falling on Sundays this year. While we have seen ads leak on Sunday, that is usually the quietest day when it comes to new news."
Walmart Black Friday 2017 Ads Release Date Prediction
According to Dengler, Walmart is among the most sought-after Black Friday ads for his website and based off of past releases, his prediction is that we will see Walmart’s ad scans appear online on Nov. 9. Here are Walmart’s ad release dates for the previous five years:
2012 – Nov. 8
2013 – Nov. 11
2014 – Nov. 11
2015 – Nov. 10
2016 - Nov. 10
Additionally, Dengler notes that Walmart’s in-store Black Friday sales are likely to begin at 6 p.m. EST on Thanksgiving Day (Nov. 23) and continue through Black Friday (Nov. 24).
Best Buy Black Friday 2017 Ads Release Date Prediction
Dengler predicts an even earlier release date for Best Buy’s Black Friday 2017 ads, naming its release date as Nov. 9. Here are Best Buy’s ad releases for the previous four years:
2012 – Nov. 7
2013 – Nov. 12
2014 – Nov. 10
2015 – Nov. 9
2016 – Nov. 10
Out to beat Walmart, Dengler predicts that Best Buy’s Black Friday hours will likely begin an hour earlier at 5 p.m. EST on Thanksgiving Day (Nov. 23) and continue through Black Friday (Nov. 24).
Target Black Friday 2017 Ad Release Date Prediction
In the past two years Target has launched more aggressive Black Friday sales and deals along with daily holiday deals beginning in early November. Based on trends for the last five years, Target is expected to release its official Black Friday 2017 ads on Nov. 8. Here are Target’s ad release dates for the previous five years:
2012 – Nov. 9
2013 – Nov. 11
2014 – Nov. 10
2015 – Nov. 8
2016 – Nov. 9
Target is expected to begin its in-store Black Friday sales at 6 p.m. EST on Thanksgiving Day (Nov. 23) and continue them through Black Friday (Nov. 24). Online sales are expected to begin Thanksgiving morning.
Other Black Friday 2017 Ad Release Date Predictions
Besides major retailers like Walmart, Best Buy and Target, Dengler and The BlackFriday.com have made further predictions about Black Friday ad releases for hundreds of other retailers on their official website. A few prominent ones are listed below.
AAFES – Nov. 13
Amazon – Nov. 17
Belk – Nov. 8
CVS Pharmacy – Nov. 13
Dell Home – Oct. 31
Dell Small Business – Oct. 31
Dollar General – Nov. 2
eBay – Nov. 14
Family Dollar – Nov. 13
GameStop – Nov. 6
hhgregg – Nov. 14
JCPenney – Nov. 3
Kmart – Nov. 8
Kohl’s – RELEASED Oct. 27
Lowe’s – Nov. 17
Macy’s – Oct. 27
Newegg – Nov. 10
Office Depot and OfficeMax – Nov. 9
Sam’s Club – Nov. 6
Sears – Nov. 7
Staples – Nov. 6
Toys R Us – Nov. 9
Walgreens – Nov. 8
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