Guess Announces New Android Wear Connect Line For 2017

Fashion brand Guess has announced that it will be releasing a new Connect line of Android Wear smartwatches. The full specifications for the new watches haven’t been provided yet, but all will be equipped with Qualcomm’s Snapdragon Wear 2100 chip.

The Guess Connect line will feature 44mm and 41mm cases with the latter targeting female consumers. There will be eight styles overall, five for men and three for women. One of these styles will look pretty similar to the original Guess Connect watch from 2015.

The other seven styles of Guess’ new Connect line will come with jewel-encrusted metallic finishes in gold, rose gold and silver, according to Techno Buffalo. As stated before, all of Guess’ new Connect devices will be powered by the Snapdragon Wear 2100 SoC, the latest and most powerful processor for wearable devices.

On the software side of things, the new Guess Connect line will run Android Wear 2.0. The devices will feature all of the operating system’s new features including Smart Replies, handwriting recognition and all of the fitness tracking features.

“This relationship is truly fashion at your fingertips with touch technology in a trendy, versatile way giving consumers fun ways to create their own watch wardrobe all while staying connected – a true blend of fashion and lifestyle functionality,” Guess SVP of global product and marketing, Elizabeth Thompson said in the press release, as per 9To5Google.

The new Guess Connect line will be unveiled at Baselworld 2017, which is scheduled to start on March 23, Thursday, in Messe Barsel, Switzerland. Guess hasn’t announced an exact release date for the new Android Wear Connect devices, but they should hit stores during Fall/Winter 2017.

Guess will soon be competing with other brands like Tag Heuer and Montblanc that also announced their own respective line of Android Wear 2.0 watches recently.