This Huge Italian Luxury Fashion House Confirms Collaboration With Adidas

The sportswear giant, Adidas, has always tried to collaborate with the best artist or designer. Following a recent collaboration with Balenciaga, Prada is the newest luxury fashion house to work with the brand.

On Nov. 7, Prada uploaded a picture to Instagram where they showed their famous white shopping bag with Adidas and Adidas Originals shoe boxes peeking out.

According to Vogue Australia, the post's caption “quickly set the Internet ablaze,” especially within the online communities who are devoted to sneakers, where whispers of a potential collaboration have been circulating for some time.

This is set to be a long-term collaboration as well. In a joint statement shared with Highsnobiety, the first joint sneaker will drop in December and the project will aim to “investigate the realms of heritage, technology and innovation — and to challenge conventional wisdom through unexpected strategies.”

The limited-edition items will be made in Italy by Prada.

This isn’t all. In early 2020, Prada X Adidas will also release new Luna Rossa sailing footwear.

Popsugar claims this collaboration will be one of the most desirable collaborations following Giambattista Valli's launch with H&M, JW Anderson's ongoing designs for Uniqlo and Reebok's collab with Victoria Beckham.

Since the official release date of this new Adidas collaboration hasn’t been announced yet, you can go on the Adidas website and put your email in to “stay in the know”(you have to be over the age of 13 to join the Prada x Adidas email list).

The site also shares a little teaser for sneakerheads. “What happens when an icon of the street joins forces with a world-renowned luxury fashion house? The result is a partnership that pushes creativity forward in search of new boundaries,” Adidas states. “A partnership of heritage, technology and innovation.”