KEY POINTS

  • Meghan Markle is more popular than Kate Middleton on Instagram even if they have the same number of followers
  • Meghan Markle and Prince Harry have a hard time overtaking Prince William and Kate Middleton's number of followers on Instagram
  • Meghan Markle is the best thing that happened to Kate Middleton

Meghan Markle remains more popular than Kate Middleton on Instagram.

The Duke and Duchess of Sussex have remained more popular on social media compared to the Duke and Duchess of Cambridge despite having a hard time overtaking Prince William and Middleton’s number of followers.

According to Express, Prince Harry and Markle surpassed the Cambridges when it comes to popularity of their posts. Only three of the 10 most popular posts across the Sussex Royal and Kensington Royal accounts were from Prince William and Middleton and they only received 6.5 million likes.

On the other hand, seven out of 10 posts were from the Sussexes with 17.8 million likes in total. However, Prince Harry and Markle still struggle to overtake the Cambridges’ number of followers, prompting some to speculate that the future king and queen were cheating to get ahead with the Sussexes in this area.

At present, both accounts have 11.2 million followers. It remains a mystery why the Sussexes couldn’t overtake the Cambridges when they were very popular.

“From the outset, @SussexRoyal was runaway popular. It set a Guinness world record for reaching 1 million faster than any account in Instagram history — in 5 hours and 45 minutes,” Caity Weaver wrote for The New York Times.

“Yet it seemed, from the outside, that no matter how many followers @SussexRoyal gained, it could never quite catch up; rather, it appeared eternally on the cusp of doing so.”

There are rumors that the Cambridges might have used bots to inflate their social media following. However, this doesn’t really mean anything because anyone can buy bots on behalf of anyone else or send them to an account which they have no affiliation with.

Meanwhile, according to journalist Grace Macaskill, Markle is the best thing that happened to Middleton. She noted that prior to Markle, Middleton had lots of issues. The future queen consort was called “Waity Katie” due to her long wait before Prince William’s proposal. Her mom, Carole Middleton, was also called a social climber. However, Middleton’s issues were overwritten by the noise Markle brought with her.

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Kate Middleton, on the left at St Luke's Community Centre on March 22, 2018 in London, and Meghan Markle, at Cardiff Castle on Jan. 18, 2018 in Cardiff, Wales. Ben Bircall/Paul Edwards/WPA Pool/Getty Images