Melania Trump Launches NFT Platform; 'Melania's Vision' Collection Embodies Her 'Cobalt Blue Eyes'

Melania Trump has launched an NFT platform and is ready to set forth on her journey into the blockchain space. The platform will hold regular sales of non-fungible tokens (NFTs) via MelaniaTrump.com.

"Melania's Vision" will be the first NFT on the platform and will be available for purchase between Dec. 16 and Dec. 31. The NFT also portrays the former First Lady's "passion for arts" and her "ongoing commitment to children" via the Be Best initiative.

The Be Best initiative was a public-awareness campaign that was organized by Melania, aiming to improve the living conditions of youth while raising voice against cyberbullying. A part from the sale of the first NFT collection will be used to "assist children aging out of the foster care system by way of economic empowerment and with expanded access to resources needed to excel in the fields of computer science and technology," Melania's office said in a press release.

"Through this new technology-based platform, we will provide children computer science skills, including programming and software development, to thrive after they age out of the foster community," Melania said in the release.

The first NFT collection, "Melania's Vision" is a limited-edition digital artwork curated by Marc-Antoine Coulon, one of the world's leading fashion artists. The NFT is a "breathtaking watercolor art" which "embodies Mrs. Trump’s cobalt blue eyes providing the collector with an amulet to inspire. Parler is powering the platform."

The price of the NFT is set at 1 SOL (roughly $179, as of 11:45 p.m. ET) and the platform and NFT are based on the Solana ecosystem. The "Melania's Vision" NFT will also include audio from the former First Lady with a "message of hope."

The press release also said Melania will "release NFTs in regular intervals, with a one-of-a-kind auction of historical importance scheduled in January 2022, including three elements: digital artwork, physical artwork, and a physical one-of-a-kind accessory."

At last, the buyers of the NFT can pay directly via SOL token or via credit card using MoonPay, making it way easier for users to buy the tokens.

As per a Times article, the Trump administration was "bad" for art and it seems like the former First Lady is trying to prove this wrong.