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A Twitter page is displayed on a laptop computer in Los Angeles October 13, 2009. REUTERS

Motherhood is a topsy-turvy journey and Australian blogger, Constance Hall, is open, unapologetic and honest about it.

Hall gained popularity as a blogger for sharing the untold truth about being a mother and wife. She is also a successful author and designer, known for being vocal about body image. Her multi-million dollar brand has over 425,000 followers on Instagram and over 1 million followers on Facebook. In a recent episode by 60 Minutes Australia, Hall admitted to drinking wine to cope with her seven children "driving her crazy."

She raises her children in a liberal manner by allowing them to eat with their own hands, roam free in supermarkets and even bathing them only thrice a week.

"This is why I drink wine ladies," she joked, while filming an Instagram video with her kids during a trip to the supermarket. The children were seen running around and piling on one another.

Hall addressed the gender equality issue in modern households and said that despite enjoying equal rights to go to work, women still have to do most of the household chores.

"We’ve got equal rights to go work but we still have to do 90 percent of the housework anyway," Hall said. "Unless we just stop of course and live in squalor which I’m obviously kind of what I’m doing and trying hard not to."

While her fellow mommy bloggers tend to represent an unrealistically perfect life on virtual platforms, Hall is distinguished for giving her followers transparent insights into her life as a mother, wife, blogger and designer. She explained that she "checks out" of her motherly duties at 7:30 p.m. to enjoy her personal time.

"I’m not your mum; I’m not here. I’m not your slave, I’m just a statue of a woman who an hour ago wiped your bum and is now drinking wine chatting on the phone to her sister," she said.