KEY POINTS

  • Taylor Swift’s surprise quarantine album dropped on June 23 midnight
  • Amira Rasool, founder and CEO of "The Folklore," said the designer of the merch "ripped off my company's logo"
  • Swift's team said it will now "receive their order with the design change"

Taylor Swift has changed the merchandise logo of her new album, "Folklore," amid accusations that the logo was copied from a Black-owned business named "The Folklore."

Swift’s surprise quarantine album dropped on June 23 midnight. The following morning, Amira Rasool, founder and CEO of "The Folklore," took to Instagram to accuse the singer of copying her company’s logo.

"This morning, it came to my attention that musician Taylor Swift is selling merchandise to go along with her new album 'Folklore'. She is currently selling merchandise with the words ‘The Folklore’ printed on them. Based on the similarities of the design, I believe the designer of the merch ripped off my company's logo. I am sharing my story to bring light to the trend of large companies/celebrities copying the work of small minority-owned business owners. I am not going to let this blatant theft go unchecked," she wrote.

Responding to the accusations, the award-winning singer-songwriter’s team issued a statement to Good Morning America saying, "Yesterday, we were made aware of a complaint that the specific use of the word 'the' before 'folklore album' on some of the folklore album merchandise was of concern. Absolutely no merchandise using 'the' before the words 'folklore album' has been manufactured or sent out."

“In good faith, we honored her request and immediately notified everyone who had ordered merchandise with the word 'the' preceding 'folklore album' that they will now receive their order with the design change,” the statement added.

Following this, Rasool took to Twitter to thank Swift’s team for their response.

"I commend Taylor's team for recognizing the damage the merchandise caused to my company. I recognize that she has been a strong advocate for women protecting their creative rights, so it was good to see her team is on the same page."

After the changes were made by Swift’s team, Rasool issued a statement to In Style stating, "My lawyer Eric Ball at Fenwick & West has been in contact with Taylor’s manager Jay Schaudies since mid-day yesterday after they received our letter expressing concern over the merchandise on Taylor’s website."

"Taylor’s team took swift action to have ‘the’ removed from all merchandise. I commend her team for recognizing the damage it caused to our brand. I recognize that Taylor has been a strong advocate for women protecting their creative rights, so it was good to see her team is on the same page. It was a great first step and we are in conversation right now with Taylor’s team about the next steps to make this situation right," she added.

Taylor Swift
Singer Taylor Swift is pictured. AFP/ANGELA WEISS