Want To Buy Kanye West's Sold Out Yeezy Gap Puffer Jacket? It Will Cost You... A Lot
[Update 2:40 p.m. ET: This article has been updated with a statement from a Yeezy Gap representative.]
Fans of rapper Kanye West may be disappointed to find that the first item in the Yeezy Gap (GPS) was sold out within the first hours of its release on Tuesday morning.
The bright blue nylon puffer jacket was scooped up by the masses for $200 on the Gap website. Shoppers are still able to preorder the unisex jacket.
The release of the puffer jacket coincided with West’s 44th birthday.
While some fans may not have been able to get their hands on the puffer jacket at the time of its release, they can head on over to eBay, where it is selling for upwards of $4,000.
Within minutes of selling out on the Gap site, eBay sellers had posted the Yeezy Gap jacket for sale at a premium. Multiple sellers were selling the jacket in the $3,000 range, with more modest sellers holding bidding in the $400 to $700 price range.
"Due to incredible demand, some may see long wait times, and others may have seen a Sold Out message - hang tight, the waiting room is open," a representative for Yeezy Gap said in an email to International Business Time.
West announced that he had partnered with Gap for the Yeezy line back in June 2020, without hinting when the collection would be available or the audience it would appeal to. The 10-year deal is expected to give West royalties and equity, based on volume sold without further financial detailer released on the deal.
Yeezy is the sneaker and appeal business owned by West that the tie-up with both Gap and Adidas, valued at $3.2 billion and $4.7 billion by UBS, Bloomberg previously reported.
It is unclear when more items from the Yeezy Gap line will be available.
As of Tuesday at 11:09 a.m. ET, shares of Gap were trading at $32.20, up $0.85, or 2.71%.
© Copyright IBTimes 2024. All rights reserved.