Apple ‘Scarf Guy’ Sweeps The Web, Twitter Reacts To iPhone 6 Keynote Speaker’s Fashion Accessory

Apple’s iPhone 6 wasn’t the only star of the Apple Inc.'s (NASDAQ:AAPL) highly-anticipated keynote Tuesday. The company’s newest smartphone model is now sharing the spotlight with a man being deemed by the Web as “Scarf Guy.” The speaker, identified but not confirmed to be Tommy Krul of Super Evil Megacorp, has since gained worldwide recognition for his decision to sport a purple infinity scarf paired with a button-down shirt onstage at the phone’s launch. The fashion accessory has resulted in a outpouring of comments from Apple fans, the trending hashtag #scarfguy and one parody Twitter account that already had 590 followers and counting late Tuesday afternoon. Here is how the world is reacting to the internet’s newest (fashion) star:

All I know is the iPhone guy is really setting back the infinity scarf. pic.twitter.com/tbu2gQRgPq
— Tepid Participation (@TepidP) September 9, 2014

Skip the phone, I want to know where this guy got that incredible scarf ensemble pic.twitter.com/37FQyZjKWu
— Ryan Maue (@RyanMaue) September 9, 2014

“This is the perfect scarf to wear on stage. People are going to love this.” - that guy, this morning.
— Brandon Roeder (@brandonscott) September 9, 2014

What if that guy's scarf is the Apple wearable? Forget the wrist, it's all about the neck!
— Tanuj Parikh (@tanujparikh) September 9, 2014

We’re doing our own stream. #scarfguy #AppleLive pic.twitter.com/pRcwnDdKJC
— Michael Flarup (@flarup) September 9, 2014

Look at this guy's scarf! It was your moment in the sun, dude! And you blew it with that scarf! #AppleLive
— KZA (@TheKZA) September 9, 2014

Yes I'd love to appear at the keynote! [gets a bob haircut] [stops into Ann Taylor Loft to buy scarf] pic.twitter.com/z0uvmSiqRC
— Michelle Markowitz (@michmarkowitz) September 9, 2014

I will line up for an Apple infinity scarf in 18 karat gold. #apple #Scarfguy
— Carolyn Watson (@ruby2sday13) September 9, 2014

Appearing at an Apple event was not going to stop him wearing his new scarf pic.twitter.com/oZSrvzhX4F
— Mic Wright. (@brokenbottleboy) September 9, 2014

Some are speculating that Scarf Guy confused the Apple event with New York Fashion Week.