He Will 'Remain Single Forever': Twitter Trolls Boy Seeking Wife 'Not Addicted To Social Media'

A matrimonial ad of an Indian man looking for a bride who is "not addicted to social media" has gone viral.

Majority of Indians prefer arranged marriages to enter into matrimony. Arranged marriage refers to parents or elders of a family deciding on a life partner based on several factors including religion, caste and social strata. The process of searching for a prospective bride or groom begins with putting up a matrimonial ad in newspaper or internet. In these ads, the families publish personal information of the person looking to get married including age, profession, income and religion/caste and also mention the expectations of the brides or grooms-to-be.

One such ad has gone viral on social media. The ad is for a 37-year-old groom named Chatterjee who is a "yoga practioner, handsome, fair, non-addicted advocate in high court and a researcher." The ad mentions that he is looking for a bride who is "fair, beautiful, tall and slim." However, the line in the ad that caught people’s attention stated that the "bride must not be addicted to social media."

Social media users reacted to this saying that the man will "remain unmarried" and "single forever."

"Chatterjee won't get married according to this criteria," a man tweeted.

"That's funny! Chatterjee won't get married," another Twitter user said.

These ads have always been a subject of criticism as they reflect prejudices. Most of these ads emphasize on skin color and appearance of a bride.

Earlier this year, an ad for a man looking for an "extremely patriotic wife" went viral on social media.

"Want any very fair, beautiful, very loyal, very trustworthy, loving, caring, brave, powerful, rich, extremely patriotic to India with a keen desire to increase India’s military and sports capabilities," the ad read.

She must be "an extremist but compassionate, an expert in child-raising and an excellent cook," the ad continued.