Mother's Day 2017: Facebook, Instagram, Snapchat Add Features To Celebrate Mom
Facebook, Instagram and Snapchat are making sure you don't forget Mother's Day this year. The apps already have reactions and stickers ready for you to celebrate mom all weekend long. Whether you're snapping selfies of you and mom or reacting to your friend's status about their mom you'll have plenty of ways to show the moms in your life that you care.
As of Friday, all three apps and social media platforms had added either stickers or reactions just for mom. Facebook added a new reaction that users could use on photos or posts from their friends. There were also editions to the Facebook Camera including some flower borders, and a special card was expected to be added Sunday.
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The purple flower is the "thankful" reaction Facebook added to help you celebrate the holiday Sunday. This reaction also populated the post with purple flowers. Some people were noting that it was a little early for all the flowers to be populating feeds.
Other people were more excited about the reaction.
In addition to the "thankful" reaction Instagram and Snapchat got an early jump on the holiday as well. As of Friday the two apps had added select stickers for users to add to their photos celebrating mom.
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Instagram added stickers decorated with hearts and "mom" to help you add to the photo you've been planing to post for the day.
Snapchat also added stickers to the app ahead of Sunday. The stickers features phrases like "wow mom," "thank you mom" and "#1 mom." The stickers also had cute drawings of animals and animated hearts and flowers.
Instagram and Snapchat have been involved in heated competition since Instagram added stories last summer. The stories feature on Instagram has been called a Snapchat clone and the company has been accused of copying many of Snapchat's features.
Snapchat added 3D "world" lenses last month that intriduced augmented reality to the app, something Instagram has yet to do. The additions to each app seem to come one after the other as each app tries to bring in new users and keep old ones.
Instagram announced in April that it had 200 million daily active users on stories, a number Snapchat had not yet reached earlier this week when it announced its first quarter earnings.
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