KEY POINTS

  • Spotify is testing a way for artists to display their NFT collections
  • More and more companies are trying to catch up with the NFT wave
  • Spotify won’t collect a commission for any NFT sales made through the app

Music streaming platform Spotify is experimenting with a way for artists to display their NFT (non-fungible tokens) collections. The platform has reportedly rolled out the test for some users on Android in the U.S. and currently includes NFT previews for artists like Steve Aoki and The Wombats.

“Spotify is running a test in which it will help a small group of artists to promote their existing third-party NFT offerings via their artist profiles,” a Spotify spokesperson said in a statement to Music Ally on March 13.

“We routinely conduct a number of tests in an effort to improve artist and fan experiences. Some of those tests end up paving the way for a broader experience and others serve only as an important learning.”

Once the Spotify app is updated, users can access the test and view NFT galleries from select artists’ profiles. Users are also directed to the OpenSea page where they can purchase the NFTs from.

Spotify doesn’t seem to support NFTs that are videos or GIFs but only shows a static image of the NFT in the app, not the full video or audio.

According to Music Ally, Spotify won’t collect a commission for any NFT sales made through the app and is just testing the integration.

In March, rumors about Spotify entering the Web3 space surfaced after the company posted two job listings related to blockchain technology and NFTs.

Broken Ethernet cable is seen in front of Russian flag and Spotify logo in this illustration taken March 11, 2022.
Broken Ethernet cable is seen in front of Russian flag and Spotify logo in this illustration taken March 11, 2022. Reuters / DADO RUVIC